Materials for maintaining a consistent and professional presentation of the Synthex brand.
Naming
The word ‘Synthex’ is always spelled with a capital ‘S.’ It’s both our company’s brand name and the name of our application. When talking about specific releases from Synthex, please capitalize them as proper nouns (for example, ‘Synthex AI’).
Usage
When using Synthex assets, make sure to give them plenty of space. Whether they’re large or small, avoid crowding them — let them breathe!
This is a friendly reminder that the provided graphics are proprietary and protected under intellectual property laws. Do not alter these files in any way, display these graphics in a way that implies a relationship, affiliation, or endorsement by Synthex of your product, service, or business. Do not use these graphics as part of your own product, business, or service’s name, or combine these graphics with any other graphics without written consent from Synthex. Get in touch if you have questions.
Synthex wordmark
When referring to Synthex, use the Synthex wordmark whenever possible. Stick to monochrome usage, and consider the brand colors provided.
Synthex logo
When you need a compact representation of Synthex, use the Synthex logomark. Keep in mind that the Synthex wordmark is more recognizable.
Synthex icon
When talking about Synthex as a company, especially on social media or when a ‘chip’ design is needed, you can use this stylized icon with the right corner shape.
Colors
Synthex’s main brand color is a soft, faded blue that looks good on both light and dark backgrounds. When using just one color for the wordmark, it’s best to choose light or dark accents, while the brand color itself is usually reserved for backgrounds.
